Email Marketing Manager

Lord + Taylor

OVERVIEW: This position is responsible for all aspects of the email channel including strategy development, email campaign planning, testing and reporting. Implementing email and SMS strategies and tactics that support company objectives to drive top-line sales, customer acquisition, retention and reactivation. BUSINESS/ LOCATION: Brand Headquarters, NYC RESPONSIBILITIES: · Develop email and SMS strategies to increase customer acquisition, engagement, retention and file growth · Develop segment…

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